StratPoint

One of the strengths of a good identity is how well it can be flexed out i.e. is it flexible enough to provide the user with elements for design that when used on independently, still cohesively form part of the brand’s visual language. At StratPoint, they don't just offer products; they provide holistic financial solutions that empower you to embrace life with confidence. StratPoint are more than just an insurance brokerage. With a clearly defined target market, their branding had to resonate with that market.